Algorithm Updates: what is it all about?

Posted by: 27-09-2019

Google being the one of the major search engines, an update in its algorithm is sure to impact website traffic. Google rolls out hundreds of updates every year which include major & minor changes in its algorithms. It is done to enhance the user experience. This affects the ranking of various websites on its SERP.

Google being the one of the major search engines, an update in its algorithm is sure to impact website traffic. Google rolls out hundreds of updates every year which include major & minor changes in its algorithms. It is done to enhance the user experience. This affects the ranking of various websites on its SERP.

The major algorithm updates are rolled out occasionally, which affect search results. This can lead to downfall or increase of a particular website’s ranking, keeping online businesses on their toes.

Some of the major & important algorithm update includes:

    • Google Hummingbird
    • Rank Brain Algorithm
    • Google Mobile-Friendly
    • Google Panda Algorithm
    • Google Penguin Algorithm
    • Google Pigeon Algorithm
    • Google Payday Algorithm
    • Google EMD Update Algorithm (Exact Match Domain)

 

Board Core Update 2019

The core update that was rolled out last month may not particularly mean you have to fix anything on your site. Google releases such core updates several times a year. The update doesn’t focus on any specific website or anything significant. It generally covers a wide area rather than a specific industry.

But if you don’t want these updates to affect your site, it is suggested that one should be more mindful of providing quality & error-free content. Revamping your SEO & monitoring your sites is also advisable during such updates.

The latest core update 2019 will also help limit more than one search result from the same site from appearing on its first page. Why? Because certain domain dominates the search results. The ‘diversity update’ aims to limits the appearance of duplicate results from the same site. Though, it may show more than two results for a particular search depending on its relevancy.

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