Posted by: 27-09-2019
Google being the one of the major search engines, an update in its algorithm is sure to impact website traffic. Google rolls out hundreds of updates every year which include major & minor changes in its algorithms. It is done to enhance the user experience. This affects the ranking of various websites on its SERP.
As we all know that top-ranking web pages on SERPs receive most clicks, resulting in increased website traffic, every company & online businesses strive for good SEO. It not only helps create a user-friendly website but also assists in building a new customer base.
It’s no surprise that digital marketing is dominating the marketing arena. Since, the increased usage of user-friendly digital gadgets, the switch to digital has changed the whole marketing scene. The goal of any business is to reach the right audience. Hence, reaching the right audience through the right platform is crucially important & can get confusing.